dentsu 2022 Media Trends

 Our new 2022 Trends report has been published - all about how we are transitioning to a 'new normal' as we move through the pandemic.  

See the deck on Slideshare below - 

dentsu 2022 media trends from dentsu

Carat Trends 2021

 Carat's Trends for 2021 - 12 trends to help navigate the next few years.

Carat Trends 2021 - The Year of Emotionally Intelligent Marketing from Carat Global

Ten Trends for 2020

Here is our annual trends presentation - looking at what is happening in media and technology, and its implications for our clients and the industry.

Carat's 10 trends for 2020 from Carat Global

A Global Digital Snapshot April 2019

Digital 2019 Q2 Global Digital Statshot (April 2019) v02 from DataReportal

Global Digital Overview - Jan 2019

Digital 2019 Global Digital Overview (January 2019) v01 from DataReportal

Ten Trends for 2019

Carat's 10 Trends for 2019 from Carat Global

Each year I write a trends report, trying to predict what the most important themes of the next year will be.  This year the underlying theme is the increasing speed of connectivity through 4G (& soon 5G), and how this is making services richer, data more useful, and ultimately leading many of us to try to rationalise our technology use.  Please take a look!

Mary Meeker's 2018 Internet Trends Report

Internet Trends Report 2018 from Kleiner Perkins Caufield & Byers

Digital in 2018 - Global Overview

Digital in 2018 Global Overview from We Are Social

Mary Meeker's 2017 Internet Trends

It's always good, but this year Mary Meeker of Kleiner Perkins has really excelled herself

Internet Trends 2017 Report from Kleiner Perkins Caufield & Byers

A quick key:

1) Global Internet Trends = Solid…Slowing Smartphone Growth 4-9
2) Online Advertising (+ Commerce) = Increasingly Measurable + Actionable 10-80
3) Interactive Games = Motherlode of Tech Product Innovation + Modern Learning 80-150
4) Media = Distribution Disruption @ Torrid Pace 151-177
5) The Cloud = Accelerating Change Across Enterprises 178-192
6) China Internet = Golden Age of Entertainment + Transportation 193-231
(Provided by Hillhouse Capital)
7) India Internet = Competition Continues to Intensify…Consumers Winning 232-287
8) Healthcare @ Digital Inflection Point 288-319
9) Global Public / Private Internet Companies… 320-333
10) Some Macro Thoughts… 334-351
11) Closing Thoughts… 352-353

Global Digital Snapshot - Q2 2017

Global Digital Statshot Q2 2017 from We Are Social Singapore

Adobe's Digital Insights Report 2016

Adobe Digital Insights Advertising Demand Report 2016: North America from Adobe

Some interesting stats on traffic soutces, and ad blocking

Digital in APAC in 2016

Digital in APAC 2016 from We Are Social Singapore

Adobe's Q4 2015 US Digital Video Benchmark Report

ADI Q4 2015 Digital Video Benchmark from Adobe

Digital in 2016

Digital in 2016 from We Are Social Singapore

The Edelman Trust Barometer 2016

2016 Edelman TRUST BAROMETER - Global Results from Edelman

10 Trends for 2016

Carat's 10 Trends for 2016 from Carat Global

Carat Global has been producing trend reports for over 5 years, looking at new technologies that will become more important and relevant to clients.

The trends for 2016 are all growing in importance, and will all have implications for clients.

This year’s trends involve two big themes:

The rise of closed, competing ecosystems

The development of artificial intelligence and actionable measurement

I hope that you find the presentation useful and informative!

Digital, Social & Mobile in Southeast Asia 2015

Digital, Social & Mobile in Southeast Asia in 2015 from We Are Social Singapore

comScore's 2015 US Mobile App Report

The 2015 U.S. Mobile App Report from comScore, Inc.

A Digital Snapshot of India

Digital, Social & Mobile in India in 2015 from We Are Social Singapore

Digital, social & Mobile in China in 2015

Digital, Social & Mobile in China in 2015 from We Are Social Singapore