Monday, 15 January 2018

Juniper estimates that 1.3bn QR code coupons were redeemed in 2017

"Until recently, the QR code was one of the great contenders in the race to ignite mobile commerce. But according to new reserach from Juniper, the humble QR code may be facing a rich second life as a driver of mobile loyalty.
New data released by the firm indicated that 1.3 billion mobile QR code coupons were estimated to have been redeemed last year, and the figure is set to grow by a lot — to 5.3 billion by 2022. Juniper also assigned a 2022 deadline for 4 billion mobile-enabled loyalty cards being activated by 2022 — nearly doubling the 2017 rate.
The QR-based coupon redemptions, according to Juniper, will occur across 1 billion phones and take a major boost from the fact that Apple has finally decided to include a QR code scanner in its iPhone product.
Despite a past littered with sad — and in some cases hilarious — misses, QR codes have enjoyed something of a renaissance, as players have begun using them as a nearly universal tool for consumer engagement. On top of that, consumers usually needed a special mobile app to turn their smartphone cameras into coupon scanners, which dampened enthusiasm for use. As Apple has moved to embed the technology, enthusiasm is seeing a big uptick, even in previously resistant markets."
Source:  PYMNTS, 10th January 2018
Note - I'm not entirely sure what 'redeemed' is defined as - it may be the same as 'scanned'

'Phablets' now account for more than half mobile devices in use

Source:  Flurry's State of Mobile 2017, 10th January 2018

Hulu has more than 17m subscribers

"Hulu closed its fiscal year 2017 with more than 17 million total subscribers across its SVoD and live TV plans in the US – over 5 million more subscribers and a more than 40 per cent lift from the company’s last publicly reported total in 2016. The company also announced that its total audience grew to 54 million total unique viewers.
Hulu expanded its on-demand library in 2017 to over 75,000 episodes of television across 1700 titles – more than twice the number of episodes available on any of the other leading streaming services – adding all existing episodes of more than 600 popular and award-winning series, including This is Us, Designated Survivor, Atlanta, Futurama, 30 Rock, Black-ish, Lost, How I Met Your Mother, Bob’s Burgers, Will & Grace, Power, Golden Girls, Prison Break, Full House and Family Matters."

Christmas Week 2017 was the BBC iPlayer's busiest ever week

"A Christmas treat of box-sets has helped BBC iPlayer achieve its best week on record. Viewers spent more time and streamed more programmes on BBC iPlayer than in any previous week.
Christmas week (Monday December 25th to Sunday December 31st) was BBC iPlayer’s best-ever week, both for requests (69.2 million) and for weekly hours (25.6 million). That was considerably up on December 25-31 last year, when there were 58.6 million requests and 22.5 million hours watched.
A host of box-sets and classic programmes made available for people to enjoy during the holidays – from Peaky Blinders and Line of Duty to family favourite animation Stick Man – contributed to BBC iPlayer’s record-breaking week. The extra content has so far been requested more than 29.4 million times – an average of 1.7 million times a day."

More than $3bn was raised by VR & AR start-ups in 2017

"AR/VR investment records were broken last year as startups raised over $3 billion across 28 AR/VR categories (over $1.5 billion in Q4 2017). Perhaps the most surprising thing was the bellwether of big AR/VR rounds, Magic Leap, becoming slightly less mythical by finally revealing its product and taking less than a fifth of all the money raised in 2017."

Tuesday, 9 January 2018

Streaming accounts for more than half of UK music consumption

"Streaming now accounts for over half of UK music consumption; 1.5bn weekly streams milestone
The year’s strong growth in demand for recorded music was driven by a staggering 68.1 billion audio streams served through Spotify, Apple Music, Deezer and other audio streaming services.  This represents a 51.5 per cent rise on 2016 and a remarkable 1,740 per cent increase since 2012. 
Streaming now accounts for over half (50.4%) of all domestic music consumption, and in December the market witnessed a new landmark of 1.5 billion audio streams in a single week6.  Ed Sheeran was the year’s most streamed artist ahead of Drake, with Shape of You the most streamed song and four tracks in the top- 10. Little Mix were the third most streamed, while Calvin Harris, Coldplay and Stormzy also made the top-10."
Source:  Report from the BPI, 3rd January 2018

Monday, 8 January 2018

As many Americans aged 18-59 watch Netflix as watch cable TV

"A PricewaterhouseCoopers study of nearly 2,000 Americans aged 18 to 59 has revealed that the percentage of consumers who watched cable TV and Netflix in 2017 were even.
The survey shows that 73 per cent of respondents subscribed to a pay-TV service this year, which is down from 76 per cent in 2016, and 79 per cent in 2015. 73 per cent also said they were subscribed to Netflix this year.
The survey also found that a huge 82 per cent of sports watchers admit they would ‘end or trim their pay-TV subscription if they no longer needed it to access live sports.’"
Source - Advanced TV, 20th December 2017

Apple had more new device activations than any other manufacturer in the week leading up to Christmas 2017

Source: Flurry, 27th December 2017

Apple shipped an estimated 322m devices in 2017

"It's easy to think of Apple as just an iPhone maker. More than 210M iPhones are sold per year, and no other Apple product comes close to surpassing iPhone in terms of unit sales. However, iPhone is only one piece of Apple's hardware story.
According to my estimates, Apple sold 322M gadgets in FY2017. This total includes unit sales from every major product category and accessory powered by Apple software (iPhones, iPads, Macs, Apple Watches, AirPods, iPods, Apple Pencils, Beats headphones, and Apple TVs). After a down year in 2016, when Apple shipped 8% fewer devices than in 2015, the company returned to unit sales growth in 2017. In fact, Apple shipped 7% more devices in 2017 than in 2016."
Source:  Above Avalon, 20th December 2017

Friday, 5 January 2018

Spotify has 70m paying subscribers

Earlier - 60m in July 2017
Earlier - 50m in March 2017
Earlier - 37m (estimated) in July 2016

Amazon Echo owners in the US spend an estimated $1,700 a year with Amazon

"Amazon Echo owners are among the eCommerce giant’s most loyal customers — and the most frequent of its shoppers, according to Wednesday (Jan. 3) reports from CNBC.
That’s according to new research from equity securities research firm Consumer Intelligence Research Partners, which noted owners of Amazon’s Echo smart speakers spend $1,700 on average each year on Amazon, higher than the $1,300 Amazon Prime customers spend annually. What’s more, the figure is 66 percent higher than the average spending rate of all Amazon customers around the globe.
“We’ve long thought that Amazon is keenly focused on building increasingly loyal and frequent shopping customers, and Echo seems to promote that goal,”  CIRP’s co-founder Josh Lowitz said in the report. “Based on the spending patterns of Echo owners, Amazon can certainly subsidize sales its Echo devices.”
Consumer Intelligence Research Partners polled 2,000 U.S. Amazon customers during a 12-month period that ended in September. The researchers found the huge spending on the part of Echo customers is one of the reasons Amazon has been slashing prices on Echo devices, and is also why the eCommerce giant is rolling out different Echo devices — including one with a screen."
Source:  PYMTS, 4th January 2018

Amazon delivered 5 billion items to Prime members in 2017

"Amazon today announced its Best of Prime 2017 – revealing some of the Prime member favorites of the year. Built on a foundation of fast, free delivery, more than five billion items worldwide shipped with Prime in 2017, including free same-day, one-day, and two-day shipping. Prime is designed to make members’ lives easier and more fun with a unique combination of shipping, shopping and entertainment. Prime members used their digital benefits in 2017 more than in any previous year - putting The Grand Tour on Prime Video, “Believer” by Imagine Dragons on Prime Music and The Handmaid’s Tale on Prime Reading on the U.S. ‘best of’ list for 2017. Find Amazon’s Best of Prime 2017 on Prime Insider."