Tuesday, 30 June 2009

The iPhone app Tap Tap Revenge has been downloaded 10m times

"In all, we have seen well over 10 million unique installs of our apps since the App Store launch (10 million on Tap Tap Revenge alone). Tap Tap Revenge is played a million times a day. Literally. That means well over 100,000,000 games played!"
Source: Tapulous blog, 22nd April 2009

Monday, 29 June 2009

Mobile uploads to YouTube have increased by 400% per day since the launch of the iPhone 3G S

"In the last six months, we've seen uploads from mobile phones to YouTube jump 1700%; just since last Friday, when the iPhone 3GS came out, uploads increased by 400% a day.
This growth represents three things coming together: new video-enabled phones on the market, improvements to the upload flow when you post a video to YouTube from your phone, and a new feature on YouTube that allows your videos to be quickly and effortlessly shared through your social networks."
Source: YouTube blog, 25th June 2009

iPod Touch and iPhone demographics compared

"iPod touch users are significantly younger than iPhone users. 26% of iPhone users are under 24, compared to 69% of iPod touch users. Both devices are over 70% male and have a similar ethnic distribution."
Source: AdMob Mobile Metrics Report May 2009
Also: The original blog post from AdMob, 22nd June 2009

More than 200m computers have at least one P2P application installed

"Globally, estimates from file-sharing research firm Big Champagne place the P2P universe at more than 200 million computers with at least one peer-to-peer application installed, and operators of the popular Pirate Bay torrent tracker have identified more than 25 million "peers" who have used their site alone to exchange files."
Source: Mike Harvey, “ Internet pirates walk the plank over free downloads; Four in court over
filesharing site with 25 million users Sweden,” The Times, February 16, 2009, cited the report The State of Music Online: Ten Years After Napster, Pew Internet & American Life Project, June 2009

Wednesday, 24 June 2009

22% of tweets include a URL

"- 22% of tweets include a URL (‘http:’)
- 36% of tweets mention a user in the form ‘@user’; 86% of tweets with @user begin with @user and are presumably a directed @reply [or 'mention']
- 5% of tweets contain a hashtag (#) with 41% of these also containing a URL
- 3% of tweets are likely to be retweets in that they contain ‘RT’, ‘retweet’ or ‘via’ (88% include ‘RT’, 11% include ‘via’ and 5% include ‘retweet’)"
Source: Stowe Boyd citing statistics from a Microsoft draft report by Dinah Boyd et al, 20th June 2009
Full report here - but beware - it's draft only, and not final results or conclusions

Tuesday, 23 June 2009

87% of Wii owners in Japan play on the main screen in the house

"Bring the family back together in the living room is Nintendo’s approach for the future. As Nintendo researchers found out 87% of Wii users use it on the biggest screen in the house, which is still the one in the living room. With the introduction of new game types like Wii fit and Wii sports, as much as the Nintendo DS, Nintento could expand the gaming population worldwide. Both devices are used by both sex and by a wide range of age groups. In average more family members use the the same Wii as other consoles are shared. Now Nintendo tries to widen up the variety of things you can do with a single gaming device by establishing one machine that satisfies all kinds of users in all possible ways."
Source: CyberMedia blog, 11th May 2009

Twitter users by country

From April 2009.
Source: Sysomos 'Inside Twitter' report June 2009

Chinese site QQ generated an estimated $500m in profits from avatars and virtual goods in 2008

"In China, a number of services rely on avatars and virtual goods. The most successful is QQ
(Tencent, 1998), which recorded an estimated 1 billion USD in sales and 500 million USD in
profits in 2008, making it the leading avatarbased service by users, revenues and profit
Source: From Virtual Worlds to The 3D Web report by PlusEightStar, March 2009
Alternative link

Monday, 22 June 2009

1m iPhone 3G S handsets were sold in the first weekend

"Apple® today announced that it has sold over one million iPhone(TM) 3GS models through Sunday, June 21, the third day after its launch. In addition, six million customers have downloaded the new iPhone 3.0 software in the first five days since its release."
Source: Apple press release, 22nd June 2009

Tuesday, 16 June 2009

70% of Japanese social network users access most often from a mobile phone

"Which do you access SNS from more, mobile phone or computer? (Sample size=321)
Computer 14.0%
Mobile phone 70.4%
Both about the same 15.0%
Don’t know 0.6%"
Source: Point On Research, cited (& translated) by WhatJapanThinks, 10th June 2009
More stats available on the site.

1 billion messages a day are sent on Facebook Chat

"Facebook Chat usage has increased steadily since its launch last year, and this week we reached 1 billion messages sent per day."
Source: Facebook Engineering Notes, 16th June 2009

Saturday, 13 June 2009

Dell has generated over $3m in revenue from its twitter accounts

"We’ve surpassed $2 million in revenue in terms of Dell Outlet sales, but we’re also seeing that it’s driving interest in new product as well. We’re seeing people come from @DellOutlet on Twitter into the Dell.com/outlet site, and then ultimately decide to purchase a new system from elsewhere on Dell.com. If we factor those new system purchases that come from @DellOutlet, we’re actually eclipsed $3 million in overall sales."
Source: Dell statement on their Community page, 11th June 2009
Healthy skepticism from the Guardian here

Thursday, 11 June 2009

Everyone on the Internet, on average, is watching one YouTube video per day

"The real number of streams/day, we’ve now confirmed with a source at Google, is above 1.2 billion/day worldwide. That matches what we’ve heard from other sources. That pretty much means everyone on the Internet, on average, is watching one YouTube video per day"
Source: Techcrunch, 9th June 2009

Wednesday, 10 June 2009

Only 24% of twitter users have supplied biographical details in their profile

Usership stats:
"24.14% of users have a bio in their profile
31.32% of users have a location in their profile
20.21% of users have a homepage URL in their profile
45.12% of users have tweeted at least once
47.29% of users have at least one follower
44.50% of users are following at least one account"
The average user:
"The average user tweets .97 times per day
The average user has tweeted 119.34 times in total
The average user has a following-to-follower ratio of .7738"
Source: Hubspot State of the Twittersphere report, June 2009

40 percent of Twitter users have not tweeted since their first day on Twitter

"- 40 percent of Twitter users have not tweeted since their first day on Twitter, evidence that the account was most likely created and subsequently abandoned.
- Approximately 25 percent of Twitter users are not following anyone, while two-thirds are following fewer than 10 people, evidence that the account was created but is largely dormant.
- More than one-third of Twitter users have not posted a single tweet, and almost 80 percent of users have fewer than 10 tweets, evidence that while Twitter is billed as a great collaboration tool, a large number of users are there to consume content, not distribute it.
- Approximately 30 percent of Twitter users do not have any followers, and 80 percent of Twitter users have fewer than 10 followers, evidence that for many users, their posts are not being widely tracked or read.
- 50 percent of Twitter users are following more people than they have as followers, and another 30 percent of Twitter users are following the same number of people that are following them, evidence that users are aggressively trying to attract followers by hoping they will “follow back” but have been unsuccessful."
Source: Press Releases from Purewire, 8th June 2009, based on analysis of 7m twitter accounts
This research backs up an earlier report from Nielsen saying that about 60% of twitter users abandon the service within one month, whether through the twitter site itself, or an external application.

Tuesday, 9 June 2009

95% of blogs are abandoned

"According to a 2008 survey by Technorati, which runs a search engine for blogs, only 7.4 million out of the 133 million blogs the company tracks had been updated in the past 120 days. That translates to 95 percent of blogs being essentially abandoned, left to lie fallow on the Web, where they become public remnants of a dream — or at least an ambition — unfulfilled."
Source: New York Times, 5th June 2009, citing this original research from Technorati

Monday, 8 June 2009

The Tony Hawk brand is worth over $1bn

"At 41 years old, Tony is now retired from competitive skateboarding, however you could say he's bigger now than he ever has been before. He is the head of Tony Hawk Inc., which produces the Tony Hawk Pro Skater video game series, Tony Hawk clothing (available at Kohl's), skate decks, ShredorDie.com, and more. Altogether the Tony Hawk brand is worth well over $1 billion and growing."
Source: Chad Kennedy, writing in Ypulse.com, 28th May 2009

Nearly 4 times as many Young Asians download music illegally than pay

"Only 11% of young Asian consumers paid for downloads in the past month versus 41% who downloaded “free” music during the same period. Korea (20%), India (19%), China (12%) and Vietnam (11%) had the largest shares pf consumers paying for music while the largest share of unpaid downloads occurred in China (55%), Malaysia (50%), Vietnam (49%) and Hong Kong (47%)"
Source: Synovate presentation to the Music Matters Asia Pacific Music Forum 2009, reported by Digital East Asia blog, 5th June 2009
Download the full presentation here

Friday, 5 June 2009

Searches within the shopping category peak on Sundays

Source: Google UK's Rise of the Meticulous Shopper report, June 2009

The most active 10% twitter users post 90% of all tweets

"Specifically, the top 10% of prolific Twitter users accounted for over 90% of tweets. On a typical online social network, the top 10% of users account for 30% of all production. To put Twitter in perspective, consider an unlikely analogue - Wikipedia. There, the top 15% of the most prolific editors account for 90% of Wikipedia's edits ii. In other words, the pattern of contributions on Twitter is more concentrated among the few top users than is the case on Wikipedia, even though Wikipedia is clearly not a communications tool. This implies that Twitter's resembles more of a one-way, one-to-many publishing service more than a two-way, peer-to-peer communication network."
Source: Harvard Business Review blog 1st June 2009

Thursday, 4 June 2009

The number of Americans using online classified advertising has more than doubled in 4 years

"The number of online adults who have used online classified ads has more than doubled in the past four years. Almost half (49%) of internet users say they have ever used online classified sites, compared with 22% of online adults who had done so in 2005.
On any given day about a tenth of internet users (9%) visit online classified sites, up from 4% in 2005"
Source: Pew Internet 'Online Classified' report, 22nd May 2009

US newspaper advertising sales fell by 28.3% in the first three months of 2009

"In the worst quarter in modern history for American newspapers, advertising sales fell by an unprecedented 28.3% in the first three months of 2009, plunging sales by more than $2.6 billion from the prior year.
Statistics posted without publicity on the website of the Newspaper Association of America show that print ad sales fell by a historic 29.7% to $5.9 billion in the first period of this year and that online sales fell a record 13.4% to $696.3 million.
The worst percentage decline was in the highly profitable classified advertising category. which dived 42.3% to produce slightly less than $1.5 billion in sales."
Source: Newsosaur blog, 1st June 2009, citing data from the Newspaper Society of America