93% of Brazilian internet users use WhatsApp

"Brazilians had complained bitterly on social media about the suspension of WhatsApp, which is a hugely popular app used by many to communicate with family, friends and colleagues both inside of Brazil and abroad.
Ninety-three per cent of the country's internet population use WhatsApp, according to the TechCrunch website, with many young and poor Brazilians taking advantage of its free text message and internet telephone service.
Within hours of the suspension being coming into force, the hashtag #Nessas48HorasEuVou (#Inthese48hoursIwill) began trending on Twitter, with Brazilians joking about all the things they would do during the suspension."
Source:  BBC News, 17th December 2015

10 Trends for 2016

Carat's 10 Trends for 2016 from Carat Global

Carat Global has been producing trend reports for over 5 years, looking at new technologies that will become more important and relevant to clients.

The trends for 2016 are all growing in importance, and will all have implications for clients.

This year’s trends involve two big themes:

The rise of closed, competing ecosystems

The development of artificial intelligence and actionable measurement

I hope that you find the presentation useful and informative!

Use of wearable devices in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Mobile data volumes 2009-2014 in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Average minutes of broadcast TV watched per day 2013-4 in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

The number of apps downloaded per month in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Regular smartphone communication methods in major countries

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Time between waking and checking smartphone in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Claimed changes in watching DVDs/Blu-rays in major markets

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Use of non-broadcaster subscription VOD services in major countries

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Regular use of different media & devices in major countries

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here

Ownership and use of devices in major countries

Source:  Ofcom's International Communications Market Report, December 2015
Full document is here