SlideShare Zeitgeist 2011
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Monday, 30 January 2012
Women write shorter presentations than men
That and other stats can be found in this presentation from Slideshare
Friday, 27 January 2012
Spotify has 3m paying subscribers
"Music subscription services may prove to be the saving grace for the recording industry. Three million people are now actively tuning in to Spotify, the song streaming platform once criticized for paying paltry royalties to record labels. Spotify has gained a million users since September, largely due to getting plugged into Facebook's social sharing."
Source: Rolling Stone, 27th January 2012
Earlier - 2.5m in November
Source: Rolling Stone, 27th January 2012
Earlier - 2.5m in November
Mobile accounted for 42% of all technology investment in 2011
"Some revealing numbers out from the analysts at Rutberg & Co. that point to how big mobile is in terms of tech investments today, and how consumer applications are the source of the most action at the moment.
The analysts say that mobile investments accounted for 42.4 percent of all technology investment in 2011—or $6.3 billion for mobile startups in a year where, overall, venture capital investment in technology totaled $14.9 billion."
The analysts say that mobile investments accounted for 42.4 percent of all technology investment in 2011—or $6.3 billion for mobile startups in a year where, overall, venture capital investment in technology totaled $14.9 billion."
Source: Paid Content, 23rd January 2012
Facebook contributes an estimated £2.2bn to UK GDP
"Facebook estimates that it benefits the UK to the tune of more than £2bn a year, including the development of an almost £500m "app economy" that has sprung up around the world's most popular social networking website.
The company commissioned a study by Deloitte, which concluded that Facebook supports 35,200 UK jobs and fuels £2.2bn to UK GDP each year, and published the document at the DLD conference in Munich on Tuesday.
Deloitte's estimates looked at the direct economic impact of Facebook – such as paying tax, profits and wages – as well as the more broad impact it has had in enabling businesses to reach customers, make sales, create and monetise apps and even boost demand for products such as broadband and smartphones."
The company commissioned a study by Deloitte, which concluded that Facebook supports 35,200 UK jobs and fuels £2.2bn to UK GDP each year, and published the document at the DLD conference in Munich on Tuesday.
Deloitte's estimates looked at the direct economic impact of Facebook – such as paying tax, profits and wages – as well as the more broad impact it has had in enabling businesses to reach customers, make sales, create and monetise apps and even boost demand for products such as broadband and smartphones."
Source: The Guardian, 24th January 2012
5m guest reservations have been made on Airbnb
"Airbnb, the online marketplace where you can rent out your house or spare room to travelers, announced today it has reached a milestone of five million guest reservations overall. The company also celebrated its strong international growth, with property listings in more than 19,000 cities in 192 countries around the world.
In terms of reservations alone, 2011 was a great year for Airbnb. The company launched in 2008 and it took about three years to reach one million bookings. In the last year alone, more than four million reservations were made, bringing Airbnb’s total to a cool five million.
The company also brought in some serious funding in 2011. Last July, investors gave Airbnb $112 million at $1.3 billion valuation, bringing the company’s total funding to $119 million dollars.
[...]
The online listing and booking service is paying off for many in a big way; earlier this week we reported that New Yorkers are making an average of $21,000 per year by renting out their spaces to travelers. The legality of renting out spaces for short periods of time is questionable in some cities, but people have flocked to the service none the less."
In terms of reservations alone, 2011 was a great year for Airbnb. The company launched in 2008 and it took about three years to reach one million bookings. In the last year alone, more than four million reservations were made, bringing Airbnb’s total to a cool five million.
The company also brought in some serious funding in 2011. Last July, investors gave Airbnb $112 million at $1.3 billion valuation, bringing the company’s total funding to $119 million dollars.
[...]
The online listing and booking service is paying off for many in a big way; earlier this week we reported that New Yorkers are making an average of $21,000 per year by renting out their spaces to travelers. The legality of renting out spaces for short periods of time is questionable in some cities, but people have flocked to the service none the less."
Source: VentureBeat, 26th January 2012
In December 2011 12% of paid search clicks in the UK came from mobile devices
"During December 2011, 12 percent of all paid search clicks in the UK were made either on a tablet or a smartphone, with 88% of all clicks originating from a desktop computer. This represents a 49% increase in mobile click share since October.
Share of search spend through December 2011 on smartphones and tablets represented a total of 7.5 percent whilst desktops clicks accounted for 92.5 percent of paid search spend.
The disparity between mobile click share (12 percent) and mobile spend share (7.5 percent) highlights favourable performance conditions for mobile advertisers. Relative to desktop search, volumes are growing faster than budgets, resulting in less expensive clicks on mobile campaigns.
Across all devices, paid search click volumes increased 43 percent, click-through rates (CTR) increased 24 percent and cost per click (CPC) decreased 5 percent during Q4 2011 on a year over year basis. The combination of improving CTRs and declining CPCs, point to significant efficiency gains for advertisers over the past year."
Share of search spend through December 2011 on smartphones and tablets represented a total of 7.5 percent whilst desktops clicks accounted for 92.5 percent of paid search spend.
The disparity between mobile click share (12 percent) and mobile spend share (7.5 percent) highlights favourable performance conditions for mobile advertisers. Relative to desktop search, volumes are growing faster than budgets, resulting in less expensive clicks on mobile campaigns.
Across all devices, paid search click volumes increased 43 percent, click-through rates (CTR) increased 24 percent and cost per click (CPC) decreased 5 percent during Q4 2011 on a year over year basis. The combination of improving CTRs and declining CPCs, point to significant efficiency gains for advertisers over the past year."
Source: Data from Marin Software, reported in a press release, 19th January 2012
Netflix has nearly twice as many 'streaming' subscribers as 'DVD' subscribers
"Netflix may be getting out of the DVD business sooner that previously predicted, if Wednesday’s fourth quarter financial results are any indicator. The company now has close to twice as many streaming subscribers as DVD subscribers in the U.S., and it lost some 2.76 million DVD subscribers in the last quarter alone.
Netflix had 21.76 million subscribers at the end of the fourth quarter, which is 220,000 more than in the previous quarter. Internationally, it now has 1.86 million subscribers. The number of DVD subscribers shrunk to 11.17 million, down from 13.93 million in the third quarter. That means for the first time ever, streaming plans outperform DVD rentals by a ratio of close to 2:1."
Netflix had 21.76 million subscribers at the end of the fourth quarter, which is 220,000 more than in the previous quarter. Internationally, it now has 1.86 million subscribers. The number of DVD subscribers shrunk to 11.17 million, down from 13.93 million in the third quarter. That means for the first time ever, streaming plans outperform DVD rentals by a ratio of close to 2:1."
Source: GigaOM, 25th January 2012
Thursday, 26 January 2012
Next Generation Media - January 2012
This is my most recent Next Generation Media Quarterly presentation, showing examples and stats that have really impressed me over the past 3 months.
Take a look!
Take a look!
Wednesday, 25 January 2012
Nuts magazine saw over 200,000 interactions with its augmented reality issue in one week
"Nuts magazine clocked up over 200,000 interactions with its recent augmented-reality (AR) issue in just a week, according to its publisher IPC Media.
The lad’s mag’s first print issue of 2012 contained over 20 pieces of editorial content that readers could interact with when scanned with popular AR app Blippar.
Statistics released today by the publisher claimed that over 15,000 unique users generated more than 200,000 interactions, or “blipps”, with the issue using their smartphones.
This meant that on average, each user that interacted with the content did so 13 times."
The lad’s mag’s first print issue of 2012 contained over 20 pieces of editorial content that readers could interact with when scanned with popular AR app Blippar.
Statistics released today by the publisher claimed that over 15,000 unique users generated more than 200,000 interactions, or “blipps”, with the issue using their smartphones.
This meant that on average, each user that interacted with the content did so 13 times."
Source: NMA, 24th January 2012
Apple sold 37m iPhones and 15m iPads in the final quarter of 2011
"Apple® today announced financial results for its fiscal 2012 first quarter which spanned 14 weeks and ended December 31, 2011. The Company posted record quarterly revenue of $46.33 billion and record quarterly net profit of $13.06 billion, or $13.87 per diluted share. These results compare to revenue of $26.74 billion and net quarterly profit of $6 billion, or $6.43 per diluted share, in the year-ago quarter. Gross margin was 44.7 percent compared to 38.5 percent in the year-ago quarter. International sales accounted for 58 percent of the quarter’s revenue.
The Company sold 37.04 million iPhones in the quarter, representing 128 percent unit growth over the year-ago quarter. Apple sold 15.43 million iPads during the quarter, a 111 percent unit increase over the year-ago quarter. The Company sold 5.2 million Macs during the quarter, a 26 percent unit increase over the year-ago quarter. Apple sold 15.4 million iPods, a 21 percent unit decline from the year-ago quarter."
The Company sold 37.04 million iPhones in the quarter, representing 128 percent unit growth over the year-ago quarter. Apple sold 15.43 million iPads during the quarter, a 111 percent unit increase over the year-ago quarter. The Company sold 5.2 million Macs during the quarter, a 26 percent unit increase over the year-ago quarter. Apple sold 15.4 million iPods, a 21 percent unit decline from the year-ago quarter."
Source: Press release from Apple, 24th January 2012
Previously - 17m iPhones and 11m iPads in Q3 2011
Tuesday, 24 January 2012
Tumblr gets 15bn page views a month
"At the Digitial Life Design (DLD) conference in Munich, Germany, Tumblr founder and CEO David Karp announced that the blogging site now reaches 120 million people and 15 billion pageviews every month.
According to The Next Web, Karp credited the site’s sociability for its growth. The average Tumblr blog is re-blogged nine times, said the founder, and the content is distributed through RSS, Facebook, Twitter and other social networking platforms.
“There’s the spreadable future of social media,” quipped journalist and professor Jeff Jarvis on Twitter.
That adds up to 560 million people who have viewed content on Tumblr to date. There are 249 million visitors in the U.S. alone, comprising 45% of Tumblr’s audience. Next in line are Brazil with 49 million visits and the UK with 34 million visits."
According to The Next Web, Karp credited the site’s sociability for its growth. The average Tumblr blog is re-blogged nine times, said the founder, and the content is distributed through RSS, Facebook, Twitter and other social networking platforms.
“There’s the spreadable future of social media,” quipped journalist and professor Jeff Jarvis on Twitter.
That adds up to 560 million people who have viewed content on Tumblr to date. There are 249 million visitors in the U.S. alone, comprising 45% of Tumblr’s audience. Next in line are Brazil with 49 million visits and the UK with 34 million visits."
Source: SocialTimes, 23rd January 2012
An average TV viewer in the UK sees 47 ads a day
"Viewers in the UK are still exposed to a record number of TV ads, with figures from 2011 showing an increase on the previous year.
A survey conducted by Thinkbox using BARB data said that that the average Briton saw up to 47 ads a day, an increase of 2.6% on 2010.
The study also revealed that the average viewer watched up to 28 hours and 14 minutes a week last year. Of these hours 64% were spent watching commercial channels, with 72% of the viewers aged between 16 and 34."
A survey conducted by Thinkbox using BARB data said that that the average Briton saw up to 47 ads a day, an increase of 2.6% on 2010.
The study also revealed that the average viewer watched up to 28 hours and 14 minutes a week last year. Of these hours 64% were spent watching commercial channels, with 72% of the viewers aged between 16 and 34."
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