Call of Duty - Black Ops generated $360m in revenue in the first day

"The biggest ever Videogame franchise in history has officially got bigger with the latest announcement by Activision that Treyarch’s Call of Duty – Black Ops officially beat the record set by its previous installment (Modern Warfare 2) in one day sales in North America and Europe.
The record held by Modern Warfare 2 for a little under a year was $310 million; this has been superseded by Black Ops to the tune of $360 million. A whopping $50 million increase in sales. Equating this to actual copies sold, Black Ops has sold 5.6 million units versus Modern Warfare 2’s 4.7 million. “I have every confidence that Tuesday’s sales are just the first milestone in what will be a tremendous year for Call of Duty and for our company,” said Activision COO and CFO Thomas Tippl."
Source:  Tech n Gadgets, 12th November 2010