Wednesday, 13 March 2013

Only 8% of British SMEs have a mobile optimised website

"Although 49 per cent of SMEs (Small and Medium Enterprises) include mobile in their marketing mix, according to a report from Pitney Bowes, only eight per cent have a mobile-optimised website.
SMEs spend an average £28,810 on marketing each year, with print ads still topping the list. Online marketing makes two appearances in the top five most popular methods – email (37 per cent) and Facebook (26 per cent) – but having a mobile site came 15th out of 22 marketing activities."

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