"The number of Britons that are illegally downloading music is decreasing, according to new custom research from YouGov.
YouGov’s Music Report reveals that one in ten Britons (10 per cent) download music illegally, down from 18 per cent five years ago.
This number looks set to decrease. While 63 per cent of those that illegally download music expect to still be doing so in five years, 22 per cent do not. Added to this, 36 per cent say that using unverified sources to access music is becoming more difficult.
This decrease can be in part attributed to the rise of streaming services. Over six in ten (63 per cent) that have stopped illegally downloading music now use streaming services."
dentsu 2022 Media Trends
2 years ago
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