"According to Dataxis research, the total Mobile SIM market in Europe is becoming saturated, the subscriber growth is mostly due to rapid adoption of 4G and M2M.
At the end of 2017, there were 340 million 4G subscribers in Europe, accounting for 33 per cent of the total mobile subscribers (excluding M2M). 4G connections overtook 3G in 2017 and is expected to reach 64 per cent of the total by 2023 in Europe. M2M will grow at a compound annual growth (CAGR) of 9 per cent during the forecast period of 2017-23, accounting for 17 per cent of the total, reaching 193 million connections, in 2023."
dentsu 2022 Media Trends
2 years ago
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