The Social Media Landscape
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dentsu 2022 Media Trends
2 years ago
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2011
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September
(49)
- US online advertising spend rose 23.2% Y-o-Y in H1...
- Facebook's share of time spent online in the US, b...
- Where US consumers spend their money
- Propensity to engage in mCommerce in the UK
- Smartphone operating system shares in Europe
- Spotify gained a million new users after integrati...
- The differences between hardcore social gamers and...
- Google Plus has an estimated 43m users
- Facebook has more than 800m active users (full stats)
- Android accounts for over 50% of the mobile ad imp...
- Instagram has 10m users
- 5 of the top 10 markets where most time is spent o...
- The American Social Media Landscape
- Spotify has 2m paying subscribers
- There are 94m 3G subscriptions in China
- Tablet sales rose 80% Y-o-Y in Q2 2011
- Data on American text message usage
- Things Apple is Worth More Than
- Instagram has 9m users after only 11 months
- Super Girl, the Chinese version of Pop Idol, achei...
- Social networks and blogs account for nearly a qua...
- The top 20 Android apps in the US
- There are nearly 250,000 NFC-enabled tills in the US
- Flipboard has been downloaded 3.5m times
- How email and social media influence purchase deci...
- 1m Angry Birds toys and 1m Angry Birds T-shirts ar...
- There are more than 10m 3D printed hearing aids in...
- The median size of a TV reviewed on CNet
- 80% of Americans earning more than $250,000 pa are...
- The iPad has an estimated 73% share of the UK tabl...
- The Sims Social has over 36m monthly active player...
- Facebook posts made though 3rd party APIs like Hoo...
- Nearly 2/3 of phones bought in Germany are smartph...
- Twitter has 100m monthly & 50m daily active users
- 28% of American adults use mobile or social locati...
- 68% of companies monitor employee internet activity
- Burberry is spending 60% of its marketing budget o...
- The 'half life' of a popular link shared on Twitte...
- More than 40% of TV viewers use social media while...
- There are 485m internet users in China
- Only 36% of British consumers know what QR codes are
- 40% of American mobile users have a smartphone
- There are more than 5m online sellers in China
- Data on apps & app stores
- 2.31bn RFID tags were sold in 2010
- 45% of British internet users sometimes connect th...
- The estimated breakdown of revenues for UK daily d...
- Facebook has more than 750m active users (full stats)
- Searches for movie trailers went up 50% in 2010
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September
(49)
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