14 billion WhatsApp messages were sent exchanged India on on New Year's Eve

"Fourteen billion Whatsapp messages were exchanged in India on New Year’s Eve, making it an all-time high from the country, the firm said on Friday.
Not just that, 32 percent of those messages were in the form of some sort of media: Whatsapp’s 160 million monthly active Indian users sent 3.1 billion images, 700 million GIFs, and 610 million videos.
Facebook-owned Whatsapp has made SMS in India all but redundant. Farmers to school students to businessmen use the service to communicate. Many in India use the English script to communicate in various Indian languages, so language is no barrier. Whatsapp also has local language support in the country."
Source:  Tech in Asia, 6th January 2017