Monday, 17 June 2013

One third of Americans own a tablet

"A third (34%) of American adults ages 18 and older own a tablet computer like an iPad, Samsung Galaxy Tab, Google Nexus, or Kindle Fire—almost twice as many as the 18% who owned a tablet a year ago.1
Demographic groups most likely to own tablets include:
Those living in households earning at least $75,000 per year (56%), compared with lower income brackets
Adults ages 35-44 (49%), compared with younger and older adults
College graduates (49%), compared with adults with lower levels of education
The following chart shows the increase in general tablet ownership over time, beginning with May 2010 when just 3% of adults said they owned a tablet computer."

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