"Lady Gaga is the most-watched franchise in history with Poker Face, Bad Romance, and Just Dance. She's also the first and only franchise from any category to surpass 1 billion views. Vampire romance Twilight isn't far behind, with New Moon and Twilight sinking their teeth into a combined 980 million views. Soulja Boy comes in third, with 860 million views, helped by the boost from Crank Dat's 720+ million views. Beyonce and Michael Jackson follow with 740 and 730 million views, respectively."
Source: Research from Visible Measures, reported in their blog, 23rd March 2010
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