"73 percent of Blackberry owners have downloaded 5 or fewer applications; in contrast, 72 percent of iPhone owners have downloaded 10 or more applications
Facebook is hot among iPhone owners: 71 percent of iPhone users report accessing Facebook from their mobile device, 37 percent listed Facebook as one of their top three most utilized apps and 18 percent claim it’s their favorite app.
30 percent of all smartphone owners are either comfortable or very comfortable receiving targeted marketing on their device."
Source: Quarterly Smartphone Intelligence Survey, reported in a press release from Conpete Inc, 10th September 2009
dentsu 2022 Media Trends
2 years ago
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