"iPod touch users are significantly younger than iPhone users. 26% of iPhone users are under 24, compared to 69% of iPod touch users. Both devices are over 70% male and have a similar ethnic distribution."Source: AdMob Mobile Metrics Report May 2009
Also: The original blog post from AdMob, 22nd June 2009
2 comments:
hello, that information is not in the may 2009 article cited. could it be from another report?
(i am doing a school paper, and would like to use accurate referenced data...plagiarism policies)
You're absolutely right - I've now updated it with a second source.
Good luck with the school paper!
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