Friday, 11 March 2016

American pay TV lost 385,000 subscribers in 2015

"Findings from Leichtman Research Group (LRG) suggest that the thirteen largest pay-TV providers in the US – representing about 95 per cent of the market – lost about 385,000 net video subscribers in 2015, compared to a loss of about 150,000 subscribers in 2014, and a loss of about 100,000 subscribers in 2013.
The top pay-TV providers account for 94.2 million subscribers – with the top nine cable companies having over 49.0 million video subscribers, satellite TV companies about 33.7 million subscribers, and the top telephone companies nearly 11.5 million subscribers.
Other key findings include:
The top nine cable companies lost about 345,000 video subscribers in 2015 – compared to a loss of about 1,215,000 subscribers in 2014
Top cable MSO losses were the fewest in any year since 2006
Satellite TV providers added 86,000 subscribers in 2015 (including gains from DISH’s Internet-delivered Sling TV) – compared to a gain of 20,000 in 2014
Not including gains from Sling TV, DBS providers lost about 450,000 subscribers in 2015
The top telephone providers lost 125,000 video subscribers in 2015 — compared to a gain of about 1,050,000 net additions in 2014
Telco net adds in 2015 were the fewest in any year since the services started in 2006
In 4Q 2015, the top pay-TV providers added about 110,000 subscribers – compared to about 90,000 in 4Q 2014
Top cable MSOs added about 125,000 subscribers in 4Q 2015 – their first quarter for net video additions since 1Q 2008
DirecTV net adds of 214,000 subscribers in 4Q 2015 were higher than in any quarter since 4Q 2010
AT&T U-verse lost 240,000 subscribers in 4Q 2015 – compared to a gain of 73,000 subscribers in 4Q 2014"

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