Update - after 8 days - Fri 14th Nov
YouTube - 14,151,257
Update - 14th Nov - A colleague writes:
"The Facebook video stats are quite misleading as they count an autoplay video without sound as a view. On [our client] we’ve seen that the drop off rate for autoplay videos is high, you lose 50% - 70% of viewership after 5 seconds, as people continue to scroll down their feed.
Facebook’s video views are really impressive, but marketers who move from YouTube to Facebook will be disappointed by the number of completed views with sound. "