Wednesday, 29 May 2013

Dove Real Beauty Sketches is the most viewed online video ad ever

"Less than a month after launch, the Dove Real Beauty Sketches film became the number one viewed online video ad of all time. The film, which explores how women view their own beauty in contrast to what others see, has been viewed more than 114 million times to surpass all previously recorded video ads, according to the Viral Video Chart reported globally by Unruly*. In addition, Dove Real Beauty Sketches has garnered another 15 million views in China where it just launched. Not only has the film been viewed in record numbers around the world, it is also the most shared video ad in over a year and the third most shared of all time, although closing the gap. Dove Real Beauty Sketches was uploaded in 25 languages to 33 Dove YouTube Channels and has been viewed in over 110 countries."
Source:  Unruly Media, 20th May 2013
Update - Visible Measures begs to differ...
I don't see that putting 'Kony' in the list or combining the views on all of the 'Will It Blend' videos is very helpful though...

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