Tuesday, 21 November 2017

The FT has more than 900,000 paying subscribers

"The Financial Times has surpassed 900,000 paid-for readers for the first time.  Celebrating this success in a note to staff, FT CEO John Ridding said:
“Last week, we burst through the 900,000 paid-for reader level.
“That is a major milestone and a fantastic achievement, and I wanted to say a big thank you for getting us to this historic record. Never before in our 130 year history have so many people paid to read the FT.
“It was a company-wide and coordinated push – from our excellent editorial coverage, with a string of strong exclusives and beautifully written features, to smart marketing, customer service and product and tech. It was also the result of many individual efforts, such as sending gift articles to friends and contacts and spreading the message about the FT."

No comments: