Photos average a 35% boost in Retweets
Videos get a 28% boost
Quotes get a 19% boost in Retweets
Including a number receives a 17% bump in Retweets
Hashtags receive a 16% boost
An important note about these results is that they vary by industry; if you work in TV you may see one result, with another in sports. So we looked closely at what was different in each area within our sample."