Wednesday, 5 March 2014

45% of Paddy Power's online revenue comes from mobile

"Gambling operator Paddy Power has reported mobile revenues of €212m (£175m) for 2013, a year-on-year increase of 73 per cent in constant currency.
Mobile accounted for 45 per cent of total online revenues (€473m) – compared to a quoted UK competitor average of around 25 per cent – and 28 per cent of revenues overall (€745m).
Paddy Power says 69 per cent of its active sportsbook customers, and 42 per cent of active eGaming customers, made a transaction via mobile last month."

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