Gears of War 2 generates 15m hours of online gameplay in a weekend

"The original Gears Of War game was a massive success for the Xbox 360 console and now the new instalment, Gears Of War 2 (GOW2), looks like it may be even bigger, racking up sales of 2m in its first weekend.
Not only does that make it one of the biggest ever openings on the console but it managed to smash the Xbox LIVE record for online activity too. More than 1.5 million people signed into Gears of War 2 during the weekend, racking up a total 15 million gameplay hours, setting a new record for concurrent LIVE players."
Source: Gizmodo, 12th November 2008