Wednesday, 15 January 2014

The accuracy of predicting various personality aspects based on Facebook 'Likes'

Click to enlarge

Source:  Academic research - Private traits and attributes are predictable from digital records of human behavior, by Michal Kosinskia,1, David Stillwella, and Thore Graepelb, approved on 12th February 2013

(For example - you can predict gender with 93% certainty based on which pages have been 'liked')

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