Topshop's London Fashion Week live video stream has had over 4 million views

"Topshop’s efforts seem to have paid off: since the Google+/Topshop live video initiative launched Friday, Cooke says the video stream has garnered 4,059,147 million views and counting across all platforms: Google+, YouTube, syndicated media players, Twitter, and the Topshop homepage. Perhaps more astoundingly: according to Cooke, during just the first five minutes of yesterday’s show, there were over 200,000 social media shares on Google+, Facebook, Pinterest, Twitter, Instagram, and Tumblr using the "Shoot The Show" feature."

Source:  Fast CoCreate, 18th February 2013