Thursday 21 May 2020

Spotify paid (reportedly) over $100m for Joe Rogan's podcast

"Spotify signed an exclusive agreement with comedian Joe Rogan to carry his popular podcast on its audio streaming platform starting Sept. 1, per an announcement shared with Mobile Marketer. The company is paying more than $100 million for the rights to stream new episodes of "The Joe Rogan Experience" and its library going back to 2009, The Wall Street Journal reported, citing a person familiar with the deal.
The podcast will be free to all Spotify users, including paid subscribers and people who listen to its ad-supported service. Spotify also will carry video episodes of the podcasts as in-app "vodcasts," the company announced.​
Rogan will maintain full creative control over the show, which features interviews with celebrities and experts on topics such as neuroscience, sports, comedy, health, infectious disease and culture. After the September debut, all prior episodes of "The Joe Rogan Experience" will be exclusive to Spotify by the end of the year, per Spotify."
Source:  Mobile Marketer, 20th May 2020

Thursday 7 May 2020

Etsy sold more than 12m masks in April 2020

"Etsy began pushing homemade masks in early April, and the results panned out in a big way: total sales on the platform doubled last month, by and large thanks to a surge in face mask sales. For comparison, Etsy’s marketplace sales figures between January and March were up only 16 percent.
More than 12 million face masks were sold during April, totaling around $133 million in sales. Etsy says they represented the second largest category of product sales across the entire site during the month of April."
Source:  The Verge, 6th May 2020

Tuesday 5 May 2020

'Trolls World Tour' generated nearly $100m in streaming revenues in 19 days

"Universal’s decision to take DreamWorks Animation’s Trolls World Tour into homes at the 48-hour rental price of $19.99 during exhibition’s COVID-19 shutdown has reportedly racked up an estimated $95M in rental fees in the title’s first 19 days. With VOD terms in the studio’s favor at an estimated 80%, Universal is banking an estimated $77M in revenues before marketing expenses.  Those are better terms for Universal then the 50/50 or 60%-65%/40% splits they reap in their relationship with movie theaters."

Monday 4 May 2020

42% of UK households with Samsung smart TVs watch 2 hours or less of linear TV a month

"The stats are these: 28% of Samsung smart TV households in the UK watch less than 2 hours of linear TV a month; and 14% watch none at all. All told then, 42% are light — very light — linear viewers.
Now the first caveat is that Samsung smart TV households are not representative of the nation as a whole. But there are 5m of them, and 44m across Europe. According to Ofcom, smart TV penetration in 2019 was 47%, and probably over 50% now. It’s unlikely that viewing habits in other smart TV households will vary much."
Source:  Presentation by Andy Jones of Samsung Ads, reported by MediaTel, 4th May 2020

515m people subscribe to Apple apps and services

"Sales of services such as streaming television content rose with billions of people locked in their homes, the company said. The segment, which includes iCloud storage as well as its streaming services for music and television shows, saw sales of $13.4bn, compared with analyst estimates of $12.9n, according to FactSet data. Cook said Apple had 515 million subscribers to apps and services, up by 125 million from one year earlier."
Source:  The Guardian, 30th April 2020
Note - I'm assuming that this is 'people' rather than devices