"Future Publishing, owner of magazines including Metal Hammer and Total Film, has reported that digital accounted for more than 50% of total advertising revenues for the first time in the final three months of 2012.
In an interim management statement published on Monday, Future revealed that digital made up 54% of its total ad revenue, from 45% in the same quarter in 2011.
Future also reported a 24% increase in digital revenues year on year in the final quarter of 2012 following its prediction of a surge in e-edition sales thanks to a "tablet Christmas"."
Source: The Guardian, 4th February 2013
dentsu 2022 Media Trends
2 years ago
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