dentsu 2022 Media Trends
3 years ago
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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About Me
Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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Labels
- 3D
- 3G
- 4G
- 5G
- access stats
- activism
- ad-blockers
- Ad-Spend
- adserving
- adult
- advertising
- affluent
- Africa
- agencies
- ai
- Android
- APAC
- apps
- Argentina
- augmented-reality
- Australia
- Austria
- automotive
- beacons
- benchmarks
- best-practice
- bicycles
- bitcoin
- bizarre
- blockchain
- blogs
- Blu-ray
- Books
- bots
- Brazil
- broadband
- Browsers
- Canada
- celebrity
- charity
- checkins
- Chile
- China
- Christmas
- cities
- classified
- cmr2014
- companies
- connectivity
- coronavirus
- correlations
- coupons
- covid-19
- crime
- crowdfunding
- crypto
- dating
- DAUs
- deals
- deliveries
- demographics
- Denmark
- device-ownership
- domain-names
- Downloads
- ecommerce
- education
- effectiveness
- emoji
- esports
- Europe
- events. tickets
- fallers
- Fathers
- films
- Finance
- Finland
- fmcg
- footfall
- fortnite
- forums
- France
- fraud
- funding
- gambling
- games
- gaming
- Germany
- global
- Hardware
- HDTV
- health
- Hong Kong
- hosting
- im
- in-home
- India
- Indonesia
- investment
- iot
- iPad
- iPhone
- iPod
- IPTV
- Ireland
- Israel
- Italy
- Japan
- Jordan
- Kenya
- kids
- Kindle
- Latam
- legal
- licences
- livevideo
- local
- location
- long-tail
- losses
- loyalty
- luxury
- magazines
- Malaysia
- malware
- manufacturing
- maps
- market-share
- MAUs
- mcommerce
- meshing
- Mexico
- Middle East
- mobile
- mobility
- Mothers
- multi-screen
- music
- native
- Netherlands
- newspapers
- NewZealand
- nfc
- nft
- Norway
- not-digital
- Olympics
- outdoor
- pakistan
- patents
- payment
- philipines
- photos
- piracy
- podcast
- Poland
- politics
- Presentations
- privacy
- production
- profits
- purchase-journey
- PVR
- qr
- radio
- records
- referrals
- restaurants
- retail
- reviews
- rfid
- robots
- Romania
- Russia
- Saudi
- search
- security
- sinaweibo
- singapore
- site stats
- slovakia
- SmartSpeakers
- sms
- snapchat
- social networks
- South Africa
- South Korea
- Spain
- spam
- speed
- sponsorship
- sport
- start-ups
- start-ups; investment
- stickers
- storage
- stories
- students
- subscriptions
- Sweden
- Switzerland
- Symbian
- tables
- tablets
- Taiwan
- taxi
- teens
- tickets
- tiktok
- time-shifting
- time-spent
- top10s
- translation
- transport
- travel
- trust
- Turkey
- TV
- UAE
- ugc
- UK
- US
- valuations
- Venezuela
- video
- Vietnam
- virtual goods
- virtual worlds
- virtual-Reality
- voice
- VOIP
- watches
- wearable
- women
- work
- WorldCup
My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2015
(339)
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August
(50)
- 90% of time American smartphone owners spend on mo...
- One billion people used Facebook on Monday 24th Au...
- Nearly 70% of people opposed to the BBC licence fe...
- Early Metrics for Advertising on Instagram
- Load times for news sites, with and without the Cr...
- Facebook drives more traffic to news sites than Go...
- The top messaging apps, 2015
- More than 21m pictures have been created with Disn...
- Time spent on social network on smartphones in the...
- 25% of smartphones shipped in India are locally made
- Digital, social & Mobile in China in 2015
- The New York Times has over a million paying digit...
- Major record labels 'are paying up to $10,000 for ...
- 'Keyless' car theft accounts for 42% of all vehicl...
- Nearly half the smartphones shipped in India cost ...
- There are over 24,000 different Android devices in...
- Apple Music gained 11m subscribers in the first month
- Global mobile ad spend grew to €24bn in 2014
- 75% of American smart thermostat users say that it...
- Periscope has 10m active monthly users
- Tesla loses over $4,000 on every Model S it sells
- Mobile accounts for more than 50% of Alibaba's Chi...
- WeChat has 600m monthly active users
- BuzzFeed is making up to 75 viral video clips a week
- The Mopub Ad Marketplace Report Q2 2015
- 6,000,000 'Straight Outta Somewhere' pictures have...
- Men spend more time using laptops; women spend mor...
- Household ownership of connected devices in the UK...
- Listening time by age in the UK in 2015
- Frequency of taking selfies by photo takers in the...
- Social networks used by 12-15 year olds in the UK ...
- UK time spent online by access device, 2015
- UK mobile app usage by type, by age of user
- Most VOIP calls now happen on mobile
- The interval between waking and looking at phone, ...
- Smart TV ownership in the UK, 2013 - 2015
- Smartphone ownership in the UK by age, 2012 - 2015
- Daily viewing of short-form video clips by age in ...
- Take-up of Netflix, Amazon Prime and NowTV in the ...
- Average time spent watching TV - Live & Time-shift...
- Average time spent on media in the UK in 2015
- Most missed media by age in the UK in 2015
- Device Ownership by UK Households 2015
- Estimated ad-blocker usage by country in Europe
- BT has 1.2m TV customers in the UK
- Just Eat has 11m active users
- 235m TVs were sold in 2014
- US paid video streaming service churn rates
- UK Ad Spend by Medium, 2014
- Amazon reportedly paid around $7m per episode for ...
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August
(50)
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