"In only 10 days in release, Paramount’s Transformers: Age of Extinction has become the top-grossing movie of all time in China with $222.7 million in ticket sales, eclipsing the $221.9 million grossed by James Cameron's Avatar. The 3D tentpole achieved the milestone over the weekend.
Michael Bay’s cyborg action flick, which has a strong Chinese flavor aimed at wooing audiences here, has outperformed its box office performance in North America."
dentsu 2022 Media Trends
2 years ago
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