dentsu 2022 Media Trends
2 years ago
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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About Me
Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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Labels
- 3D
- 3G
- 4G
- 5G
- access stats
- activism
- ad-blockers
- Ad-Spend
- adserving
- adult
- advertising
- affluent
- Africa
- agencies
- ai
- Android
- APAC
- apps
- Argentina
- augmented-reality
- Australia
- Austria
- automotive
- beacons
- benchmarks
- best-practice
- bicycles
- bitcoin
- bizarre
- blockchain
- blogs
- Blu-ray
- Books
- bots
- Brazil
- broadband
- Browsers
- Canada
- celebrity
- charity
- checkins
- Chile
- China
- Christmas
- cities
- classified
- cmr2014
- companies
- connectivity
- coronavirus
- correlations
- coupons
- covid-19
- crime
- crowdfunding
- crypto
- dating
- DAUs
- deals
- deliveries
- demographics
- Denmark
- device-ownership
- domain-names
- Downloads
- ecommerce
- education
- effectiveness
- emoji
- esports
- Europe
- events. tickets
- fallers
- Fathers
- films
- Finance
- Finland
- fmcg
- footfall
- fortnite
- forums
- France
- fraud
- funding
- gambling
- games
- gaming
- Germany
- global
- Hardware
- HDTV
- health
- Hong Kong
- hosting
- im
- in-home
- India
- Indonesia
- investment
- iot
- iPad
- iPhone
- iPod
- IPTV
- Ireland
- Israel
- Italy
- Japan
- Jordan
- Kenya
- kids
- Kindle
- Latam
- legal
- licences
- livevideo
- local
- location
- long-tail
- losses
- loyalty
- luxury
- magazines
- Malaysia
- malware
- manufacturing
- maps
- market-share
- MAUs
- mcommerce
- meshing
- Mexico
- Middle East
- mobile
- mobility
- Mothers
- multi-screen
- music
- native
- Netherlands
- newspapers
- NewZealand
- nfc
- nft
- Norway
- not-digital
- Olympics
- outdoor
- pakistan
- patents
- payment
- philipines
- photos
- piracy
- podcast
- Poland
- politics
- Presentations
- privacy
- production
- profits
- purchase-journey
- PVR
- qr
- radio
- records
- referrals
- restaurants
- retail
- reviews
- rfid
- robots
- Romania
- Russia
- Saudi
- search
- security
- sinaweibo
- singapore
- site stats
- slovakia
- SmartSpeakers
- sms
- snapchat
- social networks
- South Africa
- South Korea
- Spain
- spam
- speed
- sponsorship
- sport
- start-ups
- start-ups; investment
- stickers
- storage
- stories
- students
- subscriptions
- Sweden
- Switzerland
- Symbian
- tables
- tablets
- Taiwan
- taxi
- teens
- tickets
- tiktok
- time-shifting
- time-spent
- top10s
- translation
- transport
- travel
- trust
- Turkey
- TV
- UAE
- ugc
- UK
- US
- valuations
- Venezuela
- video
- Vietnam
- virtual goods
- virtual worlds
- virtual-Reality
- voice
- VOIP
- watches
- wearable
- women
- work
- WorldCup
My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2014
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July
(53)
- Xiaomi is the 5th largest smartphine vendor in the...
- Google's paid clicks went up 25% Y-o-Y in Q2 2014
- The typical online media order process
- Mobile ad revenue is 81% of Twitter's total ad rev...
- Twitter has 271m monthly active users, and 211m mo...
- The number of cinema screens in China grew by near...
- Facebook ad prices more than doubled last quarter
- Shakira is the first person to reach 100 million '...
- Fewer than one third of online American consumers ...
- Sky has 5.7m connected TV homes in the UK
- Digital Landscape - MENA & Turkey
- American Facebook users spend around 40 minutes a ...
- Facebook's revenue per user by region in Q2 2014
- Facebook has 399 million mobile-only active monthl...
- Facebook makes 62% of its ad revenues from mobile ads
- Facebook has 1.32bn monthly active users, inc 1.07...
- Apple sold 35.2m iPhones and 13.3m iPads in Q3 2014
- Over 25,000 people earn an income from doing TaksR...
- Desktop accounts for 70% of paid search spend
- China has 632m internet users, including 527m mobi...
- Vulfpeck's silent album Sleepify eearned $20,000 i...
- McKinsey & Company projected that there would be 9...
- 3 Tweets a day should mean 30% of followers are ex...
- The average US smartphone user spends over 30 hour...
- More than 2 million 'Yos' are sent each day
- Time spent online in the US by device May 2013 vs ...
- TV viewers and online video viewers by market
- Mobile Android In-App Advertising Presentation
- Relative crime levels by district correlate with t...
- Online ad spend in Russia grew 27% in 2013
- People who are careful with money have fewer car c...
- Hulu is paying 'in excess of $80m' to screen South...
- Netflix has 31 nominations for the 2014 Emmy Awards
- Better digital targeting helped Burberry grow sale...
- World Cup 2014 Stats
- The demographics of Snapchat users
- There are more than 100 million subscriptions to IPTV
- US TV viewing broken down into live, time-shifted,...
- Mobile accounts for nearly 2/3 of AutoTrader's tra...
- Transformers: Age of Extinction became the top gro...
- Smartphone operating system shares by market
- Digital & Mobile in India
- 16.4m Tweets were posted during the Brazil vs. Chi...
- Internet use in Brazil dropped when Brazil was pla...
- Smartphone users check their screens 120 times a day
- The ten most influential British journalists on so...
- The first week of the World Cup generated more Fac...
- SMS use is falling in China
- Chinese mobile device owners downloaded 23 billion...
- 52 million smartphones were sold in India in the y...
- Over a billion people use Android devices
- World Cup TV viewing figures around the world
- 66% of Facebook mobile users in India access via a...
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July
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