Apple’s iPad launched in the UK on 28 May 2010 and, alongside Android and other tablet devices, it is helping to shape the way we surf the internet, communicate and watch TV and video.
The rapid rise in popularity of tablets means that over half of UK households (54%) now have one1, up from just 2% in 2011.
Tablets are proving particularly popular among people aged 35-54 with nearly two thirds of this age group (64%) having a tablet.
The trend looks set to continue - 21% of households currently without a tablet told Ofcom they were likely to get one within the next 12 months.
A tablet generation
According to Ofcom research, seven in ten (71%) children aged 5-15 had access to a tablet at home by the end of 2014, up from just over half (51%) in 2013.
And many kids do not even have to share a tablet with their parents. One in three children (34%) aged 5-15 have their own device - up from one in five (19%) in 2013.
Tablets are also proving popular with toddlers - one in ten (11%) of 3-4 year olds now have their own tablet to keep them entertained."
Source: Ofcom, 27th May 2015
No comments:
Post a Comment