"Today, at a Game Developers Conference 2015 session, Hall and Sum told the story of Crossy Road's creation and lifted the veil on its real success during the game's first three months. They revealed that, 90 days after its release, Crossy Road's combination of solid gameplay, unobtrusive in-app purchases, and optional in-app ads powered by the Unity engine, has earned $10 million from 50 million downloads."
Source: Polygon, 3rd March 2015
dentsu 2022 Media Trends
2 years ago
No comments:
Post a Comment