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dentsu 2022 Media Trends
2 years ago
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I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
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About Me
Sources and Attribution
Please feel free to use any of these stats as you see fit, but please credit the original source and Digital Stats if possible. I'd also love to see any examples of presentations using the stats!
Popular Posts
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Source: Ofcom's Communications Market Report, August 2015 Full report here All charts here -
"In 1980, McKinsey & Company was commissioned by AT&T (whose Bell Labs had invented cellular telephony) to forecast cell phone ...
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"Young adults are the most avid texters by a wide margin. Cell owners between the ages of 18 and 24 exchange an average of 109.5 messag...
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The US is the most active country, and London is the most active city: Source: Exploring the Use of Twitter Around the World, Sysomos, Janu... -
Update - It's now 2,400 tweets per day (Aug 2014) "Current Twitter limits The current technical limits for accounts are: Direct...
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EU5 - 45.2% UK - 52.6% France - 41.4% Germany - 38.2% Italy - 44.4% Spain - 52.5% Source: Data from comScore, reported in a press rel...
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Time spent to reach 50 million users "Radio: 38 years TV: 13 years Internet: 4 years iPod: 3 years Facebook: 2 years In 1984 ther...
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" Twitter is big. With over 140 million active users, and 340 million Tweets per day, the social network is one that brands cannot igno...
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Click to enlarge Source: Ipsos Mori data, reported by The Wall blog, 10th July 2012 Note - See the original data for demographics ... -
Click to enlarge Source: Photos & Videos as Social Currency Online, Pew Internet & American Life Project, 13th September 201...
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Labels
- 3D
- 3G
- 4G
- 5G
- access stats
- activism
- ad-blockers
- Ad-Spend
- adserving
- adult
- advertising
- affluent
- Africa
- agencies
- ai
- Android
- APAC
- apps
- Argentina
- augmented-reality
- Australia
- Austria
- automotive
- beacons
- benchmarks
- best-practice
- bicycles
- bitcoin
- bizarre
- blockchain
- blogs
- Blu-ray
- Books
- bots
- Brazil
- broadband
- Browsers
- Canada
- celebrity
- charity
- checkins
- Chile
- China
- Christmas
- cities
- classified
- cmr2014
- companies
- connectivity
- coronavirus
- correlations
- coupons
- covid-19
- crime
- crowdfunding
- crypto
- dating
- DAUs
- deals
- deliveries
- demographics
- Denmark
- device-ownership
- domain-names
- Downloads
- ecommerce
- education
- effectiveness
- emoji
- esports
- Europe
- events. tickets
- fallers
- Fathers
- films
- Finance
- Finland
- fmcg
- footfall
- fortnite
- forums
- France
- fraud
- funding
- gambling
- games
- gaming
- Germany
- global
- Hardware
- HDTV
- health
- Hong Kong
- hosting
- im
- in-home
- India
- Indonesia
- investment
- iot
- iPad
- iPhone
- iPod
- IPTV
- Ireland
- Israel
- Italy
- Japan
- Jordan
- Kenya
- kids
- Kindle
- Latam
- legal
- licences
- livevideo
- local
- location
- long-tail
- losses
- loyalty
- luxury
- magazines
- Malaysia
- malware
- manufacturing
- maps
- market-share
- MAUs
- mcommerce
- meshing
- Mexico
- Middle East
- mobile
- mobility
- Mothers
- multi-screen
- music
- native
- Netherlands
- newspapers
- NewZealand
- nfc
- nft
- Norway
- not-digital
- Olympics
- outdoor
- pakistan
- patents
- payment
- philipines
- photos
- piracy
- podcast
- Poland
- politics
- Presentations
- privacy
- production
- profits
- purchase-journey
- PVR
- qr
- radio
- records
- referrals
- restaurants
- retail
- reviews
- rfid
- robots
- Romania
- Russia
- Saudi
- search
- security
- sinaweibo
- singapore
- site stats
- slovakia
- SmartSpeakers
- sms
- snapchat
- social networks
- South Africa
- South Korea
- Spain
- spam
- speed
- sponsorship
- sport
- start-ups
- start-ups; investment
- stickers
- storage
- stories
- students
- subscriptions
- Sweden
- Switzerland
- Symbian
- tables
- tablets
- Taiwan
- taxi
- teens
- tickets
- tiktok
- time-shifting
- time-spent
- top10s
- translation
- transport
- travel
- trust
- Turkey
- TV
- UAE
- ugc
- UK
- US
- valuations
- Venezuela
- video
- Vietnam
- virtual goods
- virtual worlds
- virtual-Reality
- voice
- VOIP
- watches
- wearable
- women
- work
- WorldCup
My Blog List
Followers
Good Stats Sites
- AdDuplex Windows Phone Stats
- AdMob - Mobile Data
- Adobe Digital Index
- AppData - Stats on Top Apps in Facebook & Elsewhere
- Browser Market Shares from Hitslink
- Browser Stats from Statcounter
- comScore Datamine
- Desktop Vs Mobile Access
- Distimo App Stats
- European Travel Commission New Media Trend Watch
- Facebook App Stats
- Facebook Official Statistics
- Facebook Page Stats
- Facebook Top Countries (Social Bakers)
- FactBrowser - a good digest of stats
- Famecount - most popular companies, people etc on Facebook, YouTube & Twitter
- Flash Player Penetration
- Gigatweet - the number of tweets sent
- Global Broadband Speed Statistics
- Global Web Index
- Google / Ipsos mobile chart maker
- Google Official Stats
- Google UK's internet stats
- Google's Think Insight Facts
- IMRG - Internet Commerce Stats
- Insights MENA
- Internet World Stats - Good for the basics
- IT Facts
- ITU Stats - standard stats on all main markets
- Kantar World Panel ComTech - OS Shares
- Mailchimp Email Benchmarks
- MobClix - stats on mobile apps
- MobiForge - lots of mobile stats
- Mobile App Stats
- Mobile Browser Share Stats by Country
- MobiThinking's Global Stats Digest
- Open Strategy
- Opera State of the Mobile Web
- Pew Internet - Good US Reports
- Pinterest Stats from Repinly
- Royal Pingdom - The Internet in 2011
- SimilarWeb - Free Site & App Stats
- Social Bakers - Facebook Stats
- SupplyGem - Internet Usage Stats
- Technorati - State of the Blogosphere
- The Internet in Real Time
- TNS Digital Life
- Top Apps on iTunes
- Twitterholic - the most followed twitter users
Blog Archive
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2009
(278)
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August
(33)
- YouTube has a reach of 34% in the UK
- Apple has 91% market share in the US for computers...
- Android and iPhone users download 9-10 new apps pe...
- Universal Music in Sweden makes more revenue from ...
- Over 118 million avatars have been created for the...
- Players of the video game LittleBigPlanet have cre...
- Chris Brown's song Forever went top 5 in the downl...
- Google offers 1 million free eBooks for download
- AdMob has served over 100 billion mobile ads
- Almost as many people respond to online display ad...
- 65% of mums in the UK with internet use it as thei...
- Younger US teens are more likely to own a portable...
- 41% of tweets can be classified as 'pointless babble'
- Only 27% of US visitors to twitter are regular users
- Membership of virtual worlds grew by 39% in Q2 2009
- Approximately 12% of Americans bought virtual good...
- CD and hard drive music collections of 14-24s in t...
- Over 50% of 14-24 year olds living in the UK use P...
- 86% of 14-24 year olds in the UK have copied a CD ...
- 100 million videos have been watched online throug...
- 900,000 American homes relied solely on the web fo...
- 71% of 16-24s and 66% of 25-44s have access to a g...
- Over 95% of singles sales in the UK are digital
- 66% of 15-24s in the UK think that it is morally a...
- Nearly one quarter of UK households use the intern...
- 99 billion text mesages were sent per month in the...
- 92% of UK households have a mobile phone, 87% have...
- 3G accounts for 23% of all mobile subscriptions in...
- Nearly 45% of all phone calls made in the UK are o...
- More than one in seven handsets sold in the UK is ...
- Uptake of mobile broadband in the UK is highest am...
- Netflix has 10.6m subscribers in the US
- American marketing services company Acxiom estimat...
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August
(33)
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