"In the UK, mobile owners are turning to their devices to keep up to date on their online social status with increasing frequency. Social media usage on mobile phones has nearly doubled in the UK since a year ago. In March 2010, 4.4 million people accessed social media sites or blogs through their mobile phone almost every day, while 10.1 million accessed it at least once throughout the month. A year later, it has increased by 80% to 7.9 million mobile users accessing social media almost every day, and 14.7 million users accessing it at least once a month."
dentsu 2022 Media Trends
3 years ago
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