Showing posts with label teens. Show all posts
Showing posts with label teens. Show all posts
Monday, 5 August 2019

The median age of golf fans is 64, EPL is 43, and eSports is 25

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"The median age of golf fans is 64, for English Premier League football it is 43 and for eSports it’s 25. Fortnite skews even younger, ...
Monday, 8 July 2019

"2018/19 saw the steepest year-on-year drop in the amount of broadcast TV watched by under 35s [in the UK] on the TV set"

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"Changes in how people consume media continue to be rapid and profound, especially so among younger audiences. 2018/19 saw the ste...
Thursday, 7 February 2019

The main social media site used by UK kids 12-15

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Source: Ofcom's Children & Parents:  Media Use and Attitudes Report 2018, 28th January 2019 PDF here Long PDF with much more d...
Monday, 18 June 2018

Social media usage by American teens

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Source:  Pew Research Center's Teens, Social Media & Technology Report 2018, 31st May 2018 Note - YouTube should not be include...
Monday, 23 April 2018

Teens in the US list Food, Beauty and Video Games as things they'd most like to spend money on

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"Overall teen spending up 6% from fall and up 2% from a year ago. Food, beauty and video games continue to dominate teen wallet. Athl...
Friday, 6 April 2018

Amazon 'isn't as appealing to Gen Z as to Millennials'

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"Though Amazon’s retail stronghold continues to pose a threat to companies both large and small, there’s one demographic the e-commerce...
Monday, 18 September 2017

BBC Three's audience share more than doubled after going online-only

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"Damian Kavanagh, Controller, BBC Three, has declared that the service’s move to online from a linear channel has been a success, notin...

Only 11% of US teens think Instagram & Snapchat have too many ads

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Source:   Research from Forrester, reported in their blog, 29th August 2017
Monday, 10 July 2017

Watching on-demand television is increasingly popular in the UK, especially among younger viewers

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" Television viewing is changing, but the PSBs remain at the heart of the overall audience experience The television landscape is chan...
Tuesday, 30 August 2016

The BBC saw a drop of 18% in viewing from 16-34s after making BBC3 online only

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"The BBC saw a drop of almost 20% in younger viewers to its TV channels in the months after shutting the youth-focused BBC3, according ...
Thursday, 28 April 2016

More American teens see Snapchat as their most important social platform than Instagram

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Source:   Data from Piper Jaffray, reported by Fortune, 13th April 2016

Live TV accounts for 43.5% of video viewing among 16-24s in the UK

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"Thinkbox started by looking at viewing of all video. Live TV accounts for just 43.5 per cent of video viewing among 16- to 24-year-old...
Tuesday, 27 October 2015

About 3m people a day look at Cosmopolitan's channel on Snapchat Discover

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"Most millennials probably don’t know who Helen Gurley Brown is, but the Cosmopolitan brand Brown built is resonating with the young se...
Monday, 17 August 2015

Frequency of taking selfies by photo takers in the UK, 2015

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Source:   Ofcom's Communications Market Report, August 2015 Full report  here All charts  here

Social networks used by 12-15 year olds in the UK in 2015

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Source:   Ofcom's Communications Market Report, August 2015 Full report  here All charts  here

Daily viewing of short-form video clips by age in the UK, 2015

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Source:   Ofcom's Communications Market Report, August 2015 Full report  here All charts  here
Monday, 27 July 2015

Online video sources in the US account for as much share of viewing as live TV & DVR

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"The latest wave of Hub’s “Decoding the Default” study reveals important shifts in consumers’ go-to source for TV content. Among those ...
Thursday, 28 May 2015

Snapchat users watch 2 billion videos a day

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"In a 23-page sales pitch it’s sending to ad agencies this month, the company says more than 60 percent of 13- to 34-year-old smartphon...
Tuesday, 27 January 2015

Data from KPMG's UK Media Tracker, January 2015

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"Key data from Media Tracker revealed: Almost eight out of ten (77%) respondents had watched catch-up TV over the past month, with 18-...
Thursday, 22 January 2015

Americans aged 13-17 spend more time listening to a streaming service than FM radio

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"It’s official: according to data just released by Edison Research, more American teenagers listen to Spotify, Pandora, and other strea...