Digital Stats

I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall

Showing posts with label outdoor. Show all posts

Showing posts with label outdoor. Show all posts

Tuesday, 4 August 2015

UK Ad Spend by Medium, 2014

Source: Data from the Advertising Association & Warc, published by Mediatel, 28th July 2015

Friday, 27 September 2013

Forms of advertising that people trust

Click to enlarge Source: Data from Nielsen, reported on their blog, 17th Sept 2013 Based on 58 countries

Friday, 10 May 2013

Clear Channel has 10,000 NFC-enabled poster sites in the UK

"Clear Channel, the outstanding out of home media partner, has launched a nationwide campaign to raise consumer awareness of their new ...

Monday, 22 April 2013

TV accounted for 63% of global advertising spend in 2012

"Global ad spend reached $350 billion in 2012 - representing a 4.3% year-on-year increase - with TV accounting for almost two thirds of...

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