“The world is awash in low-cost smartphones,” says Kevin Restivo, an IDC mobile device analyst."
Source: The Globe & Mail, 1st June 2013
I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
Tuesday, 4 June 2013
37% of smartphones shipped in 2012 cost less than $250
"According to data from global research firm International Data Corp. (IDC) released to The Globe and Mail, smartphones costing less than $250 made up 37 per cent of all units shipped in 2012, up from 27 per cent in 2011. An even cheaper segment – smartphones priced between $75 and $100 – grew by 750 per cent. Meanwhile, the highest-priced phones showed slowing or negative worldwide growth, the research shows.
“The world is awash in low-cost smartphones,” says Kevin Restivo, an IDC mobile device analyst."
“The world is awash in low-cost smartphones,” says Kevin Restivo, an IDC mobile device analyst."
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