I love the smell of data in the morning!
Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com -
All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall
Wednesday, 8 June 2011
Interactive football game I Am Playr has 140,000 monthly users
"I AM PLAYR is now in the final stages of Beta testing and has attracted 140,000 monthly users. It has enlisted Nike as principal brand partner and Ginsters as River Park's shirt sponsors." Source: The Drum, 23rd May 2011
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