Digital Stats

I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall

Monday, 10 January 2022

adidas Originals' first NFT project generated over $23m in a weekend

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"Over the weekend, Adidas' first NFT effort made over $23 million in Ethereum, from a $15.5 million Early Access phase and $7.5 mil...
Saturday, 20 November 2021

dentsu 2022 Media Trends

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 Our new 2022 Trends report has been published - all about how we are transitioning to a 'new normal' as we move through the pandemi...
Wednesday, 20 October 2021

Squid Game is Netflix most popular show, with 142m households watching in the first 28 days

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"There  is  no  better  example  of  this  than Squid  Game, a  unique  Korean  story  that  first  captured  the zeitgeist  in  Korea ...
Monday, 13 September 2021

NBC has almost sold out of TV ad spots for Super Bowl 2022

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"The 2021 NFL season hasn’t even begun yet, and NBC is almost finished with its ad sales for Super Bowl 56—more than five months before...

AMC cinema chain's box office receipts were higher in Labor Day 2021 than in 2019

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 "AMC Entertainment broke its Labor Day weekend admissions record, thanks in large part to the $90 million raked in by Marvel’s “Shang-...

101 Bored Ape Yacht Club NFTs sold for $24m

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  "The popular Bored Ape Yacht Club NFT collection made a splash in the art world this month with its own Sotheby’s auction for a lot o...

The game 'I Expect You To Die 2' 'has generated >$1m in sales in the first week'

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 "The sequel to Schell Games’ popular VR puzzle game hit a major milestone just one week after going on sale. In 2016 Schell Games laun...
Monday, 6 September 2021

The tube is back to 50% of its pre-pandemic weekday usage levels

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 "For some, this is alarming, threatening to repeat past spirals of decline: fewer trains means many journeys become less viable, and r...

Amazon 'is operating 164 freight flights a day in the US'

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 "More than 70% of the U.S. population lives within 100 miles of an airport where Amazon Air or one of its partner airlines operates [....

2/3 of UK homes subscribe to paid video streaming services

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  "One element of the Establishment Survey results that is always of interest is the number of UK households with access to a subscript...

Apple Arcade 'has 5m subscribers, with a churn rate of 20%'

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  "Based on third party data services (e.g. SensorTower, which tracks downloads), Apple Arcade does not seem to be very popular. Most e...
Monday, 1 February 2021

Twitch has over 30m average daily visitors and an average viewership of 2.5m at any given moment

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 "Facts & Figures Average viewership at any given moment - 2.5 Million+ Unique creators streaming each month - 7 Million+ Average d...
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