Digital Stats

I love the smell of data in the morning! Interesting and surprising statistics about digital media and devices. Compiled & curated by Dan Calladine, Dentsu - dan.calladine@dentsu.com - All views expressed are my own. Please email me if you have any queries, amendments or suggestions. Follow me on twitter - I'm @dancall

Wednesday, 30 September 2009

73% of Blackberry owners have downloaded 5 or fewer apps; 72% of iPhone owners have downloaded 10 or more apps

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"73 percent of Blackberry owners have downloaded 5 or fewer applications; in contrast, 72 percent of iPhone owners have downloaded 10 ...

UK online ad spend breakdown: Search 63%, Classified 19%, Display 18%

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"Paid-for search continued to grow, proving itself a mainstay of marketing budgets with an 11.8% increase from H1 2008 to H1 2009. As t...

The internet now accounts for 23.5% of UK ad spend, compared to 21.9% for TV

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"The UK has become the first major economy where advertisers spend more on internet advertising than on television advertising, with a ...
Tuesday, 29 September 2009

Americans who use social networks are more affluent than the national average

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"If you’re in the U.S. and are using a social network like Facebook, MySpace or LinkedIn, chances are you’re more affluent and more urb...

Two billion iPhone apps have been downloaded from the iTunes app store

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""Apple today announced that more than two billion apps have been downloaded from its revolutionary App Store, the largest applica...
Monday, 28 September 2009

Teens would rather save money by cutting back on clothes and accessories than console & PC games

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"Shopping for clothes and accessories is the first thing that teens cut back on with 23%, followed by console and PC games (19%), food,...

24% of twitter users review or rate products

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"Interpret surveyed over 9,200 internet users in August, finding that roughly 24 percent of the respondents that used Twitter, reviewed...

There are an estimated 400,000 'gold farmers', mainly based in China

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"In basic terms, gold-farming [the production of virtual goods and services for players of online games] is a sizeable phenomenon. The ...
Saturday, 26 September 2009

Habbo has 144 million registered users

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Some stats about Habbo (August 2009): "# 31 local communities # Registered users: 144,000,000 # Unique visitors: 13,000,000 / month # P...
Friday, 25 September 2009

65% of online shoppers wait a day or more to complete their purchase

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"Retailers should re-examine abandoned shopping cart rates. McAfee’s study found that 65% of all shoppers wait a day or more to complet...
Wednesday, 23 September 2009

An estimated 247 billion emails are sent each day

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"The number of worldwide email users is projected to increase from over 1.4 billion in 2009 to almost 1.9 billion by 2013. In 2009, 74%...

EMI sold 2.25 million Beatles Remasters CDs in one week

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"Underlining their timeless appeal and unique status in music, The Beatles have broken multiple chart records around the world followin...
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